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Focus Groups Course

Anthropology 4U Academy. Stack of black notebooks and 3 red apples.

ACADEMY

Anthropology 4U Academy

Focus Groups Course

Research Methods

Have you ever taken part in a focus group? This is where you and a group of other people have a discussion about something under the guidance of a moderator. Maybe you were asked to comment on a new product, or evaluate an advertisement. If you have never taken part in a focus group, or you don’t know what a focus group is exactly, that’s ok! I’ll teach you everything you need to know in this course. Focus groups are used frequently in marketing research, but Anthropologists use them, too! In this course, you will learn about focus groups and how to conduct them. You’ll learn about everything from creating the research project to recruiting people to running the actual focus group to analyzing the data and sharing the results of your research. Enroll now and learn about focus groups!

What You Will Learn

what a focus group is, and its advantages and disadvantages

examples of focus groups in Anthropological research

research ethics and professional ethics

how to start a research project involving focus groups

focus group logistics and budgeting

recruiting participants and getting informed consent

how to moderate a focus group

how to create a discussion guide

how to handle problems

how to take notes on the discussion

how to analyze data

how to share results

how to manage the data afterwards

Course Options

This course is currently only offered on the Udemy website. In the future, the course will be added to the Voomly and Alison platforms. The main course content will be the same on each platform, but the format of each course will be slightly different. Read the information below to learn about each version of the course. You can also compare the features of each version of the course in the tables below.

Alison Course (Coming Soon)

Focus Groups in Anthropology Research

The Alison course is coming soon!

View Course Page
Voomly Course (Coming Soon)

Exploring Focus Groups in Anthropology Research

The Voomly course is coming soon!

View Course Page
Udemy Course

Exploring Focus Groups in Anthropology Research

The Udemy course is made up of video lessons. At the end of each unit, there is a short activity to help you explore the course content and a short quiz with 5 questions. At the end of the course, there is a final assignment where you can be like an Anthropologist, and analyze real focus group data!

View Course Page

Course Option Comparison Table

Alison

$ 0
00
(FREE)
  • Video lessons
  • Supplemental readings & videos
  • Assignments
  • Be Like an Anthropologist Activity
  • Quizzes
  • Exams
  • Bonus PDF
  • Flashcards

Voomly

$ 25
00
(With code)
  • Video lessons
  • Supplemental readings & videos
  • Assignments
  • Be Like an Anthropologist Activity
  • Quizzes
  • Exams
  • Bonus PDF
  • Flashcards

Udemy

$ 74
99
($12.99 to $74.99)
  • Video lessons
  • Supplemental readings & videos
  • Assignments
  • Be Like an Anthropologist Activity
  • Quizzes
  • Exams
  • Bonus PDF
  • Flashcards

Have Questions About the Academy?

Do you have questions about the Anthropology 4U Academy? Check out the FAQ: Academy page! You can find out answers to frequently asked questions about enrollment. For example, if you need to buy textbooks (you don’t!), or if you can take a course when you’re still in high school (you can!). You can also find answers to frequently asked questions about the Academy courses. So, you can find out about the format of the courses, when you can start your course, and more! And, if you still have questions, just contact me!